Food Design Innovation

In our Kitchen Lab we develop culinary strategies that help brands become part of people’s lives.

  • Improvements or changes in current products
  • New recipes
  • New product uses
  • Tasting moment
  • New formats
  • Innovation and design of new products
  • Innovation in new segments
  • Innovation in the development of new categories

We analyze your opportunities for evolution and current products, we test them and transform them, if necessary, to make them grow. For both Retail and Foodservice, our team (chefs, food technologists, specialized food consultants, creatives, nutritionists…) find and develop ideas so that your brand transcends and adapts to the new context of sustainability, health, pleasure and convenience, which consumers need.

We control the process from the kitchen (creation), production (industrial scale) and marketing (customer perspective, communication and brand positioning). An integral vision that combines: foodtech-foodesign-foodmktg.

  • Conceptualization
  • Formulation and ingredients
  • Preliminary tests in our kitchen lab
  • Supplier study
  • Validation tests
  • Sensory studies and shelf life studies
  • Pilot tests with research studies
  • Organoleptic test
  • Market test with specialized partners
  • Accompaniment in Industrial Scaling and Manufacturing

Branding & Packaging

  • Naming
  • Brand or sub-brand design
  • Name Creation
  • Study of packaging formats
  • Graphic packaging line design
  • Adaptations and applications to different formats
  • Study of suppliers (manufacturers)
  • prototypes

Case of study

Here are some samples of what we do and how we do it.

Social media plan for SOS Clásico
Web y recetas para The Rustik Bakery
A brilliant social media campaign for Brillante
Caldo Aneto: An ever boiling website
Marine Plankton Veta La Palma ®
Luengo Origen

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